Hi!

 

Are you tired of spending so much effort on creating useful and valuable content...without seeing an obvious return?

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Do your attorneys spend hours writing articles, newsletters, and blog posts...only to get a smattering of eyeballs on them, and not even the eyeballs of your ideal prospects but the eyeballs of your competitors?

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Have you invested in marketing consultants and maybe even content writers...but you're wondering if that investment is justified?

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If you're not seeing tangible results (like more leads and more clients) that you can directly trace to your content marketing, then what are we even doing here?

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Here's the truth: Success is not about creating more and more content. It's about a proven, reproducible three-step process:

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1. Building a strategy (based on research and discovery) that leads to genuine relationships with your prospects because you understand their needs and wants;

2. Implementing the strategy; and

3. Analyzing metrics and data, then tweaking the strategy to increase its effectiveness.

• Bonus step: rinse and repeat.

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This process takes the uncertainty out of your content marketing.

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I’m Maria Granovsky and I help law firms win the content marketing game and build reliable pipelines that turn casual readers into clients. 

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Because I'm a conversion-focused copywriter, I write content that prompts the reader to take action. And I always write with your business strategy in mind - after all, content is only a means to an end - not an end in itself.

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When you work with me, you get not only my marketing and writing expertise but also my background as a patent litigator and a Ph.D. research scientist. Thus, you get someone who understands the technical details of your work, can write convincing and persuasive content, and approaches strategy and analytics with scientific precision. 

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If you're ready to see better results from your content marketing, let's talk.​

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